1.Who is The Truly Loving Company?
Launched in July 2006, The Truly Loving Company is a Malaysian socially responsible business founded by Julia Chong and Khaw Chay Tee.
2.What are The Truly Loving Company’s core activities as a socially responsible company?
The Truly Loving Company uses a corporate profit model to develop, manufacture and market the TLC brand of high quality household and personal care products to the public to generate income to support worthy Malaysian charities.
3.What makes The Truly Loving Company unique or different from other socially responsible companies?
Holding true to its motto; All Quality, All for Charity, The Truly Loving Company pledges to distribute 100% of its dividends to charities, thus making its business model unique and the first of its kind in Malaysia.
4.How does the 100% dividend pledge work?
The Truly Loving Company will declare 100% of its dividends to its charity partners after setting aside sufficient reserves for its ongoing working capital requirements.
5.How many charities is The Truly Loving Company supporting at the moment and who are they?
The Truly Loving Company is currently supporting 5 charities such as Shelter, Rumah Aman, Hospis Malaysia , NASAM and the Handicapped and Mentally Disabled Children Association JB.
6.What are the specific criteria for these charities to be chosen and does The Truly Loving Company have any plans to expand their charity partner list?
Selected charities should mirror The Truly Loving Company’s core values, namely; they must be caring, transparent, accountable and have integrity. The Truly Loving Company is currently supporting 5 charities and will consider including more as The Truly Loving Company grows.
7.How will the consumer or caring Malaysians recognise TLC product(s) if they want to assist in the good cause?
All TLC products will carry The Truly Loving Company logo, and the words “All Quality, All for Charity”. They can be found at the following stores nationwide.